As the owner of a credit repair site, your job is extremely important. Customers come to you in hopes of fixing mistakes that can negatively impact their lives. You want to provide them with the best experience to ease some of their stress.
Part of creating a great experience is making sure that your site is accurate, helpful and easy to use. You’ll need to make sure that your website is a place customers want to come back to as needed.
But creating a great credit repair site is a lot easier said than done.
Keep reading for some helpful tips on making the most of your credit repair website.
Elements of a Successful Credit Repair Website
1. A Superior User Interface
Your site may have the most informative and well-written content in the world. But if your customers can’t easily navigate it, they’ll leave in a matter of seconds.
Make sure that your website is a great experience for users by ensuring navigation is a snap.
Your homepage should always take priority. It should feature rich, detailed text explaining who you are and what services you offer.
Our eyes gravitate toward the top left or right corner of the screen, so make sure it features your name and contact info.
Menu design is also a critical element of a great user interface. Be sure that your website doesn’t have too many unnecessary pages.
Limit yourself to around 5 or so menu items. Otherwise, your menu will look cluttered. If needed, you can always add subcategories in a drop-down menu.
2. Intuitive Tools
Your site should feature a variety of tools that the consumer can use.
One of the most common tools among credit repair sites is the ability to obtain a credit report. In the United States, citizens can request a free credit report up to 3 times per year.
The right tools, such as a credit score checker, can ensure that your site is responsible for all 3 of someone’s credit reports.
Once someone has checked their credit score, they’ll likely go about finding a way to repair it. If your site offers credit score repair services, be sure to detail what the customer gets when they sign up.
Take creditrepair.com, for instance. The first thing you’ll see upon visiting the site is a way to secure a free credit report.
3. Clear Language and Copy
Let’s face it, credit repair can be a tricky subject that most people don’t know much about.
Since credit score repair is such a complex subject, be sure to use clear, concise language. It wouldn’t be a bad idea to have an area of your website dedicated to explaining common credit score terms.
Let them know what — if any — fees they can expect to pay and offer easy, everyday solutions for credit repair. The more concise your information is, the more likely a customer will be to return to your website.
People may feel a bit hesitant to trust a credit repair website. Put them at ease by explaining everything. Be as thorough and detailed as possible.
With a great design, easy to use tools, and clear copy, your site will see more visitors than ever.