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Marketing Articles
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Guerilla Marketing Lesson 2
(Wed Sep 6th, 2006, by Barret Niehus)
Guerilla Marketing Lesson 2: Why Do People Call Me?
By Barrett Niehus http://www.realtysoftware.org
Before we begin, I want you to think about how many times you
actually sought out an advertisement. How did you know where to
look for it? Why did you...
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Is There a Spy in Your Computer?
(Tue Sep 5th, 2006, by Maria Marsala, Business Growth Specialist)
You may have inadvertently invited a spy into your computer.
There you are, shopping on line and little did you know it you
caught a spy or two.
The spy is known by a few names "spyware, adware, trojans".
Whatever it’s called, what it does, once it's...
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The Importance of Content
(Tue Sep 5th, 2006, by Scott F. Geld)
“The content is very important”. It’s true that this line has
become monotonous, but you would still hear it more often from
all the marketing icons. The reason is quite plain and simple;
when you have a web presence, Content is the thing that attrac...
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"5 Facts That Will Have You Re-writing Your Web Site In A
(Tue Sep 5th, 2006, by Aran Kay)
Do you know the differences between writing copy for the web and
writing copy for print?
Some of the answers will go against your intuition and against
cultural norms. But, these facts detail how people read on the
web.
There's no use in arguing ...
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Good Marketing Pays for Itself
(Tue Sep 5th, 2006, by Joy Gendusa)
Most companies ask themselves this question: "How much will
this advertising cost us?" when they should actually be asking
themselves this: "How much will it cost not to do this
advertising?"
If your company spends $1000 per week on marketing then y...
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5 Ways to Market Your Business For Free - Part I
(Tue Sep 5th, 2006, by Jinger Jarrett)
Getting traffic and sales to your site can be a constant
struggle. I know that I am bombarded with marketing information
day in and day out offering me the "next big thing".
However, there are some marketing methods that always work.
That's why I sti...
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Small Business Marketing Series - Choosing a Niche Market
(Tue Sep 5th, 2006, by Ben Botes)
Ó Ben Botes 2003 - 2005
Many smaller businesses choose niche markets for various reasons
and these niche markets can be very lucrative. This article will
look at ways to identify and assess whether they are right for
your business?
For many smaller ...
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Seven Marketing Strategies we can Learn from
(Tue Sep 5th, 2006, by Deborah Crawford)
/p>
Seven Marketing Strategies we can Learn from “Dog: The Bounty
Hunter”
So, ‘fess up—you have seen “Dog: The Bounty Hunter”,
right? When I saw the teasers for this show, I thought it would
be a testosterone-laden, he-man, tough guy growl-fest. An...
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The 3 Cs of Effective Marketing
(Tue Sep 5th, 2006, by Julie Chance)
The 3 Cs of Effective Marketing
By Julie Chance
Complicated definitions of marketing abound. However, when you
think about what you are trying to achieve through your
marketing activities, it is simply changing and then maintaining
the behavior of yo...
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Complementary Relational Linking and How It Could Save Your
(Mon Sep 4th, 2006, by Francisco Aloy)
The concept of linking is that sites with common interests
should link to drive more traffic to each other's businesses and
to increase their "popularity." Search engines, such as Google,
give much higher ranking to sites with high popularity. They
...
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