The National Institute on Drug Abuse (NIH for short) reports that each year, addiction costs billions of dollars and thousands of lives.

But the internet has provided a powerful outlet for those who want to seek treatment. As an addiction blogger, your job is far more important than just writing.

Your job is to reach people through the power of words and inspire them.
Of course, all of this is predicated on people seeing your work first. Want to make sure your addiction blog gets visitors?

Then you’ll need these five affordable SEO tips!

1. Choose Strong Keywords

When it comes to affordable SEO, the way you phrase your content matters. Certain relevant phrases or words, known as keywords, are your ticket to tons of eyes.

But it isn’t as easy as merely picking a word or two and hoping for the best. You’ll need to research the types of keywords your audience is already using.

For addiction, it may be phrases like ‘Drug & Alcohol Abuse Treatment‘, ‘Addiction Treatment’ or ‘Drug Abuse’.

These keywords change from time to time, so don’t assume that a keyword you before used is as strong as it was a few months ago.

2. Learn Proper Linking Techniques

When it comes to affordable SEO, the way you phrase your content matters. Certain relevant phrases or words, known as keywords, are your ticket to tons of eyes.

But it isn’t as easy as merely picking a word or two and hoping for the best. You’ll need to research the types of keywords your audience is already using.

For addiction, it may be phrases like ‘Drug & Alcohol Abuse Treatment’, ‘Addiction Treatment’ or ‘Drug Abuse’.

These keywords change from time to time, so don’t assume that a keyword you before used is as strong as it was a few months ago.

3. Post On Social Media

Have you ever noticed how Facebook seems to target its advertisements in your news feed? Maybe you checked out a new book on Amazon only to see it pop up on your Facebook feed.

This is because Facebook’s advertisement targeting is as strong as it gets for social media.

So reach out to those struggling with addiction on social media. Even if you don’t use Facebook Ads, cross-post content from your site to boost your ranking.

4. Update Your Site

Nearly every website could benefit from an overhaul of some sort. Chances are there are a few pages you can get rid of or a way you can make your navigation easier.

Choosing to makeover your site isn’t just going to benefit your site aesthetically. It’ll actually boost your overall SEO ranking, too!

Start thinking about ways to make your site more user-friendly. Your audience — and SERPs — will thank you.

5. Adjust Metadata

Our final tip requires you to get a bit more technical. It’s time to go into your menus and adjust your metadata. Thankfully, many blogging platforms like WordPress will make this easy.

But just what the heck is metadata anyway? Metadata refers to a set of data the gives information about other data. This can be a file name, a URL, or the name of an image, for instance.

The simpler your metadata, the better — especially for URLs. Make sure your metadata makes sense.

Affordable SEO Is Easier Than Ever

Use these affordable SEO tips and your addiction blog will get tons of readers before you know it!

If you have any questions, feel free to get in touch. We’d be more than happy to help you out. And don’t forget, you can sign up to get a free report card for your site and see how you stack up against the competition!