How to Promote a Website and Boost Online Traffic

how to promote a website

You might have launched the most aesthetically pleasing website on the planet that features great copy, but if people don’t know it exists, it won’t help your business succeed.

This is where promotion comes in. There are many different tools and services you can use to promote your website, but most have costs associated with them.

If you want to learn how to promote a website for free, you’ve come to the right place. Here are 4 tips on how to advertise your website so you can get to the top of Google’s search results…for free!

1. Search Engine Optimization

Search Engine Optimization, or SEO, in short, is the process of improving the ranking of your website on various search engines, like Google.

Google’s keyword planner is a great tool to take advantage of. It will help you determine the best keywords to use for your niche – so you can be sure that your target visitors are seeing your website. Focus on longer keywords and be sure to add them to all of the important places on your website such as the title, all headings, content, and Meta descriptions.

2. Blogging

If you want to bring new visitors to your website, start by creating a blog and publishing original content on it. No matter what type of content you post on your website, ensure that it’s shareable to social media, and you’ll gain even more traffic.

You can also publish guest blog posts to other blogs in your niche and get links back to your website. The better reputation these blogs have, the more free traffic you can benefit from.

3. Social Media Marketing

Many digital marketing strategies cost money. If you’re looking for ways to promote your website for no cost, social media marketing is a great way to kick things off.

It’s easy, too. Once you’ve created profiles for your brand, simply create original content to post, promote your website, and you’ll be gaining free traffic in no time at all.

4. Email Marketing

Email marketing is a wonderful way to keep current and new customers engaged and encourage them to make purchases. If you give customers a good reason to hit the “Subscribe” button, like giveaways or information typically reserved for insiders and keep sending them awesome content, they’ll stay in your subscriber pool for a long time to come.

Want to encourage subscribers to visit your website more regularly? All you need to do is show them what they’ve been missing out on since their previous visit. It could be a new blog post, product line, viral video – or something entirely different.

Master Learning How to Promote a Website for Free with These 4 Tips

Learning how to promote a website for free really isn’t all that difficult. Follow the tips we’ve outlined here, and you’ll definitely boost traffic.

Looking for more helpful tips and tricks for websites in different niches?

Check out the rest of our website for helpful SEO hacks broken down by niche, so you can get the most relevant information for your business and improve your ranking in no time.

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