The Web Development Trends That Are Dominating 2017

web development trends

It’s been a big year for web development and design. Growing dependence on digital and mobile technology has fueled a great number of innovations. The latest technology has led to better tools for designers and web developers around the world.

We’ve rounded up the biggest web development trends of the year. Read on to learn what 2017 has offered so far, and what we may see in the future.

The Web Development Trends You Should Know About

It’s already shaping up to be an exciting year for web design. As the demand for web development continues to increase, the scope of what developers and designers can do is seemingly limitless.

Here are the web development trends that are dominating 2017 so far.

360º Video and Virtual Reality

Last year, the gadget world was buzzing about virtual reality. While the technology hasn’t yet made a huge impact on web development, the best is yet to come.

The breathtaking Peugeot 208 campaign is a great example. It shows how 360º video and virtual reality can be incorporated into web development and design.

While Google excited many in the industry with its Daydream VR headset, brands like Microsoft, HTC, and PlayStation are also jumping on the VR wagon.

Artificial Intelligence

Artificial intelligence can be used to create apps and websites. It’s already been used by Wikipedia and Google. Soon, we may be able to develop software that can act and think as a human without the manpower needed today.

Even amateurs can now produce pretty impressive websites. Many are using Molly, an artificial intelligence program.

Another big win for AI is the increased complexity of bots. You’ve probably heard of things like chatbots, which are designed to interact with humans. Expect them to get more realistic while allowing businesses to automate sales and communication.

Businesses will be able to use tools like Letsclap, which can connect customers with bots through communication apps. Customized commerce and customer support can be achieved via Facebook Messenger, WeChat, and WhatsApp.

Internet of Things

The internet of things, or IoT, is a movement where objects are connected to the internet so they can send and receive data. These include items ranging from your toaster to sensors embedded in concrete to detect weaknesses and cracks.

Web developers probably won’t be directly involved in creating these devices, but it’s likely they will be developing apps that monitor and analyze the data.  

Companies like BugLabs and Xively are already working on application program interface (API) protocols. Developers will use API programs to communicate with IoT devices.

While we can expect to see huge strides in technology and innovation, development trends like IoT devices come with security concerns. Developers will need to help protect our everyday items from hackers and cyber criminals.

Static Website Generators

Static site generators are another one of the web development trends to watch out for this year. They’re a great way to create websites because instead of using a database, your web pages are created from plain text. Simple files are created that will then run on your servers.

This means ease of deployment, better security, and faster website loading times.


One of the biggest questions about web development trends is “which programming language should developers be learning?” While there isn’t one right answer, and it mostly depends on the developer’s focus, there’s little doubt about the buzz around JavaScript this year.

It’s still the most popular technology for full-stack developers, something that isn’t likely to change this year.

Ruby on Rails

Ruby on Rails 5 was released in June last year, and we can expect it to keep getting more popular in 2017. Ruby on Rails has been around since 2005, but Rails 5 has been a standout with its ease of use and variety of features.

The software allows developers to spend more time focusing on how a website looks while the framework takes care of the behind-the-scenes stuff.

Ad Blocking Workarounds

Website and blog owners often use ads as a monetization strategy. Many of these ads, however, are considered a nuisance to visitors. 

This is one of the reasons ad blocking plugins have had a massive growth in popularity over the past few years. In fact, countries like Germany have gone so far as to legalized ad blocking.

This affects the ability of websites to earn income, but web developers are trying to cut down on the impact of ad blockers. That includes using cutting-edge techniques for ad placement on websites.

Google is continually coming up with new methods to get around these types of issues, so it will be interesting to see who wins the ad blocker battle.

Advanced Responsive Designs 

We can’t name responsive design as one of the newer web development trends any longer. Many webmasters already know that not having a responsive website for mobile users is guaranteed to annoy both visitors and negatively affect Google rankings.

What’s changed, however, is responsive design will need to be developed for new platforms. These include wearable devices like smart watches and VR devices. All of these types of gadgets will need to have custom responsive designs so they can be interconnected with every other device.

As we see new technology come from every angle, the ability of these devices to connect to the internet will be hugely important for innovation. Expect advanced responsive designs to be one of the biggest web development trends going forward.

Embrace the Web Development Trends of the Future

One thing is for sure, we can expect to see huge changes in the way we develop and design our websites in the future.

If you’re hoping to keep on top of the biggest web development trends, follow our blog so you can stay up-to-date with the latest changes in the industry.