Month: March 2018
alcohol marketing strategies

Your Guide to Online Alcohol Marketing

The digital revolution has fundamentally changed the way the liquor industry functions, according to Gilles Bogaert, CFO of Pernod Ricard. This change has had a massive impact on alcohol marketing strategies around the world. His company owns brands including Jameson and Absolut Vodka, so he probably knows what he’s talking about. What do you need […]

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dispensary website

5 Features Every Dispensary Website Needs

You want your dispensary website to be competitive in the world of cannabis. However, most dispensaries are just now getting started, since cannabis sales have only recently been legalized. Do you know the features your dispensary website needs to be competitive? With the right features, your site will stand out no matter what the competition […]

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google crawling

What’s Going on with Google Crawling?

Google updates are notorious for shaking up the Internet. Updates to Google’s algorithm like Panda and Penguin completely restructured the way websites’ ranking almost overnight. The most recent series of Google updates is impacting the way Google crawling is conducted. Google has recently revamped the way Google handles its crawling. The update revises the number […]

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CBD suppliers

5 SEO Hacks for CBD Suppliers

If you’re looking to boost traffic to your CBD suppliers website, SEO is the way to go. But when you’re new to the game, it can be an overwhelming undertaking. Fear not! There are some super simple hacks that will boost your traffic and sales in a flash. From free tool suggestions to things to […]

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user-generated content campaign

Why Your User-Generated Content Campaign Failed

User-generated content campaigns are great for creating excitement and engagement among your audience. Brand engagement increases by an average of 28% when a user-generated content campaign is employed. They also increase conversions by 29%. User-generated content campaigns can be highly effective in creating a buzz around your brand. When they’re done correctly, that is. User-generated […]

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image seo

What the New Google Image Search Means for SEO

Let’s face it: Google controls the internet. You have to play by their rules if you want to attract traffic, gain exposure, and target leads. But what happens when Google makes fundamental changes to one of their longstanding search features? We’re about to find out. Google recently removed the “View Image” button on their search […]

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